2% of sends generates 30% of revenue.
Across 27 billion emails, automations were 2% of everything sent and 30% of all email revenue. Per send that's $3.41 against $0.155 for a campaign.
I wrote up the complete build spec for the ten flows that make up that 2%, and I'm giving it away.
What you get, for every flow
- What triggers it
- The exact timing, cited to Klaviyo and Omnisend
- What goes in every email
- The suppression rules that keep flows from colliding
- The mistake that shows up most
Send it to me
Enter your email and I'll send the full build spec over. No cost, no upsell to see it.
All ten, and what each earns per email
Revenue per email figures are Omnisend's published 2025 benchmarks, drawn from 20 billion emails across 27,000+ brands. Full sources are in the report.